order to cook at home more often.
Almost 70 percent of those surveyed
say they like trying new products,
and 66 percent “enjoy cooking for
myself and family.”
When you’re wheeling the cart
down the aisles, you have in-store
brands on your mind: 66 percent of
consumers believe that private-label
brands offer great value for the
money, and 56 percent of you have
purchased more in-store brands in
the past 12 months.
Shoppers also actively seek foods
and beverages that offer health
benefits. An amazing 79 percent of
Americans agree with the statement,
“There is a lot I can do with food and
nutrition to prevent illness.”
Many of you take claims about
products being environmentally
friendly or organic with a grain of
salt One out of two consumers say
it’s important that products they buy
are made from all-natural ingredi-
ents, but 39 percent of nonorganic
shoppers say they’re skeptical of
products labeled organic and what
the term actually guarantees. Three
out of four shoppers say companies
still have a long way to go to reduce
product packaging.
T O S E E ^
voter comments on all 2010 Best
New Product Award winners, go
to
BHG.com/bestproducts
FOOD & BEVERAGE
Yoplait
Sm oothie
BETTER HOMES AND GARDENS MAY
2010
87
F R E E
D esig n
G u id e
only from Budget Blinds®
1,000s of Custom
Window Covering Ideas
Exclusive Products
Tips and Trends
FREE In-Home Estimate*
O r d e r y o u r s t o d a y !
1 -8 0 0 -7 1 4 -8 6 9 4
BudgetDesignGuide.com
G E T
$ 1 0 0
O F F
e v e r y $ 5 0 0 y o u s p e n d !**
v
i f i m
a style for every point o f view
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